Facebook

Cookie Cutter Relapse Syndrome….

by | Aug 1, 2019 | Blog

I see it way too often and it’s time to just call it out.

Mass-produced, cookie cutter diet and exercise plans don’t work.

Well they do, but generally only for the duration of the programme.

As a predominantly face to face coach I see way too many people coming to me saying:

“I did xyz (insert celeb trainer name) plan and I lost lots of weight but I’ve now put it back on”

“I did get results but I had to miss out on so much and ultimately I don’t want to go back to that place”

“I got results doing xyz but I don’t know how???”

And frankly this isn’t good enough. 

There’s a good reason that mass produced programmes are designed for you to need to keep doing them – and that is – money! 

These people still believe that if they hide the detail, mislead the consumers and make them think that what they’re doing is magic, then they can continue to profit.

And they can – as long as people keep supporting them.

Hey – trust me, as a trainer it’s extremely tempting to spend 10 mins writing a calorie restricted meal plan with a higher protein content, lots of veggies, maybe low fat, maybe low carb – take your pick!  And sell it to all of my clients.  10 mins work without having to actually speak to people and spend time educating them? 

Sounds like the clear choice, but you’re ultimately not doing your clients any favours.

It’s more time consuming to work with people as individuals, but this is what I love doing.

My clients get their results and keep them, AND they keep training with me because what I’m offering suits their long term lifestyle.  Not to mention, they’re spending time with like-minded people in real life – not just a facebook group.

There are many advantages to the digital information society, but face to face training is still the clear advantage.

I’d love to hear your experience with online mass programmes?

Comments

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

Anja-never-give-up

“I’m comfortable going to the beach in swimmers now”…….

Meet long time/OG member Anjanette, who has come up against probably more set-backs than most of us could tolerat

Beware The Health Halo

I’ve had quite a few people ask me lately about the new healthy takeaway option in town and what I think. Firstly, I think it’s great we have options - but a word of...

Against The Gram

Being a small business owner, I do my best to keep up with things.  I’ve spent a fair bit of time learning marketing principles between training clients (my real job)....

The VIP Treatment

"I signed up with Angie for a 12 week VIP Membership which incorporated both training and nutritional plans with 1:1 support as well as class access. I was nervous and...

Are You In Control?

I learn something new most days - or try to - and recently this idea struck me as particularly interesting not only in relation to working with clients, but an...

Welcome Coach Noush

I actually hated fitness / exercising growing up, and was always trying to get out of PE classes. My version of fitness involved riding my horse and occasionally...

Excuses with Benefits

What is the difference between people who get results, or at least make progress towards their goals over time, vs people who never seem to quite get there? In my early...

The World’s Hardest Diet

Every now and then, I will have a client so clearly articulate something that I have spent hours, weeks, months mulling over re: fitness goals. Had one of these moments...

Waiting Is Costing You More Than You Realise

As we enter the 3rd month of restrictions and gym closures, many of us are finding ourselves questioning why it is that our industry is one of the last to be allowed to...

Read This Before You Rush Out to Kmart

Not only was it tough to find toilet paper the first few weeks of lockdown measures, but Australia is also in the midst of another essential product shortage - decent...